A Closer Look at Dodge’s Three SEMA Concepts


SEMA is a great show because the OEMs dip into their magic box of tricks to create one-of-a-kind vehicles. Many of these concepts are just one-offs, a wow-factor to draw your attention to actual existing offerings. But in Dodge’s case, these three featured cars are  testing the waters for the public’s response. If they get a thumbs up, we suspect they could be seen at a showroom near you as production cars.


First up is an AWD Challenger concept. Could this be the Boss 302 and Z/28 fighter we’ve been waiting for from Ma Mopar? Sure looks like it. Widened body flaring, lowered stance, big brakes, wheels and sway bars. The whole thing looks track-ready. A T/A decal package is all that’s missing. Todd Beddick, Head of Mopar Accessory & Performance Portfolio says they went through the Mopar parts bin and raided three different car lines to come up with a combination that reflected what they were after for an all-wheel-drive Challenger concept. We say pull the trigger, we’ll take one in Limelight Green!


Next up is a similarly-equipped Charger. Just like in the production versions, a Charger is quick to follow what Dodge is doing with the Challenger. Though the wide-body flares are not necessary here. Todd did point out the custom wheels on the Charger that recall some design points of the the Torque Thrust Ds from American Racing Wheels combined with Mopars own take on a Magnum 500 from back in their muscle heyday. At least, that’s the first thing that pops into our heads when we look at them. Overall, cool.


Last – but far from least – the little Dodge Dart looks ominous in all black with the Sport Hood and a small red pinstripe detail. Black wheels add a cool matte finish to this concept. But what’s this? A small GLH emblem? Could the “Goes Like Hell” moniker from the 80s Shelby cars be making a comeback? We can’t think of a more worthy successor to those 4-cylinder giant-killers than this All-Black, Cat-Back, Heart Attack Dart!

Yeah, this trio of Dodges sure got our Mopar heart pumping. How about yours? Let us know. We’d sure like to see them brought to production. And now.

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Des Ryan

Des Ryan has been involved in all levels of Mopar musclecar ownership, from barn finds to drivers to a high-level restored Hemicar. He's also spent over 20 years in the advertising industry as a copywriter and creative director. With pen in one hand and pistol-grip shifter in the other, Des is bringing his two passions together to keep you Direct-Connected.

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